I recently heard Simon Sinek talk about intensity vs. consistency. He talks about how it is better to be consistent than intense. I believe that works in most situations.
It is better that you eat several small meals over a single large one. It is better that you exercise for one hour a day for six days than one day for six hours.
Being consistent as opposed to being intense also helps maximize the law of diminishing returns. Diminishing returns is “a point at which the level of profits or benefits gained is less than the amount of money or energy invested.”
Shopping is only fun for a while. Eating good food is only fun for a while. The benefits of an exercise session are only good for a while. The benefits of all these diminish over time.
Being intense all the time on any activity creates diminishing returns. We need to find that point where the benefit is maximized. Being consistent creates habits and in terms of process improvement, consistency can lend a hand in accelerated business performance.
“Long term consistency beats short term intensity.” —Bruce Lee
Have a great weekend.
About Friday Food for Thought (FFfT)
I frequently attend conferences and retreats on entrepreneurship and leadership and while I am away, the J2 team picks up the slack, allowing me to learn to be better at what I do. I wanted to share what I was learning with my team, so I created the weekly FFfT emails in November of 2015 and have been writing them ever since.
Before long, the J2 staff began sharing the FFfT emails with their friends and family and now other leaders have asked to be included, which led to the creation of this newsletter. I hope you enjoy!